We live in a video-first world.

The top trend in marketing with video today.

75% of millennials watch video every day.
64% of consumers say watching a video on Facebook influenced them to MAKE A PURCHASE in the past month.
64% of consumers say watching a video on Facebook influenced them to MAKE A PURCHASE in the past month.

87% of Marketers are now posting videos
54% of brands have used Facebook Live in the past year
83% reached new audiences
80% created brand awareness

According to the creator of Facebook Live, Randi Zuckerberg,
“Live content creates scarcity.”
“Audience numbers are dropping for everything except live.”

I thought it would be fitting to make a video about video marketing.

Source: Digital Summit & Animoto
View the entire whitepaper: bit.ly/2irCegl