All Marketing is Permission Based Marketing

Last week, I was purchasing a bottle of wine at a retail establishment on Peachtree St. As I was checking out at the register, the young cashier asked to see my ID for the wine. This cashier looked to be high school or college age, probably his first summer job. I handed the cashier my...

My First Visit to Amazon’s Bookstore (Brick-and-Mortar Edition)

15 years after buying my first book on Amazon, I finally visited the physical Amazon bookstore. Isn’t it usually the other way around? I flew to Chicago for Memorial Day weekend to see friends, run a 10 mile race, bike 30 miles, and of course, visit the Amazon bookstore (brick-and-mortar edition). The Chicago Amazon bookstore is...

5 Examples of Consumer AR & VR Available Today

In 2014, I posted that a renaissance was coming for virtual (VR) and augmented reality (AR), and today (2017), I believe that to be true. In 2014, we saw Samsung and others lowering the barriers to entry for VR with cheaper headsets; coupled with faster processors in smartphones to handle intense graphics. Today, almost anyone...

Leadership, Ethics, and Impact

Imagine you are CEO of a publicly traded company, and one of your employees has found an error in the books from the previous year. The error is that your company owes another company $1 million. The books from last year are closed and audited. There was no shady embezzlement on the part of your...