Caroline Dunn

b2bmarketing

June 25, 2019

The B2B Buyer’s Journey

B2B buyers are typically 57% of the way to a buying decision before actively engaging with sales.

ABOUT CAROLINE

Caroline is a data-driven marketing executive with a background in Electrical Engineering and an MBA from Georgia Tech. She has deep experience in SaaS, video, and go-to-market strategy, and is known for translating complex technology into clear, compelling value for both technical and non-technical audiences.

MEDIA COVERAGE

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From Paid to Organic 01 Apr 25 348 Views
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