21

April

Will Atlanta become a Smart City?

Last week we had another packed house at the Wireless Technology Forum for the “Smart Cities of the Future” panel discussion with an expert panel of speakers.

First of all, why are we talking about smart cities, or even the future of smart cities?
Is Atlanta a smart city? What defines a smart city?

According to Samir Santi, CIO, City of Atlanta, “A city is smart when the city operates as one instead of siloed departments.” He further defined a smart city that measures itself against KPIs that matter to its citizens, and

29

March

4 Use Cases for IoT Fleet Management

How ultra-connected logistics in fleet management will improve the quality of the food we eat, make our cities smarter, increase productivity, and re-engineer delivery vehicles.

The Wireless Technology Forum assembled a panel of fleet management technology experts from UPS, AT&T, Verizon Telematics, Deloitte, City of Atlanta, and TotalTrax on March 16, 2017 to provide insights into improving fleet management with ultra-connected logistics.

Mike Curran, Global Telecom and Future of Mobility, Deloitte, setup the topic by providing a peek into the future state of IoT Fleet Management. IoT will be an ecosystem of

22

March

The Truth About Running a Marathon

I just finished my 2nd Marathon on Sunday, March 19, 2017. It took me 5 hours and 26 seconds to go 26.2 miles.  GPS evidence here.

A lot can happen over 5 hours and 26.2 miles. At one point, I felt a sharp pain in my right knee and had to stop completely. I was 19.5 miles into the race, with only a few other runners around, and no aid station in sight. I felt a sharp pain in my knee, stopped, adjusted my knee brace and started walking gingerly, sort

18

February

3 Use Cases for Wearables in 2017

Last year, I posted about training for races (Marathons to 5Ks) and my Garmin wearables along the way.

Part 1: Switching Costs – Big data aspect of storing workout stats on a manufacturer’s platform
Part 2: Evolution – Fitness data that is wearable agnostic

In 2016, I completed my 7th half marathon and I am currently training for my 2nd full marathon (26.2 miles) on March 19, 2017 – Georgia Marathon. You can view my training on Strava here.

With smartwatches and Fitbit devices, we’ve come to know wearables as fitness devices, but is

06

February

Are SuperBowl Ads worth it? BY THE NUMBERS

Super Bowl ads are expensive. $5 million for 30 seconds, not including production. And it doesn’t stop there; you (the brand) still have to tweet out the ad at least 500 times and try to win over your critics on social media.

2017 is the first year I’ve been at home to watch the SuperBowl. I’m usually traveling, either for work or pleasure. This year was an exciting SuperBowl as my home team, the Atlanta Falcons were playing. #RiseUP!!! This year, instead of just posting my favorite SuperBowl ads, I’ll provide

23

January

Mobile Commerce is Here

January 2015, at the mCommerce panel headlined by Ginger Schmeltzer and Chris Poelma, the panel concluded that mobile payment adoption would be driven in 2016 by EMV. We can debate if this prediction came true in 2016, but my litmus test was when my credit card was “deactivated” for adding Apple Pay, and I spent over an hour waiting in a call center queue to get my Costco Citi Visa working again. On June 20, 2016 (the first day the Costco Citi Visa was active), too many people attempted to

11

January

Gadgets from CES that I need NOW!

CES is heralded as ‘the’ show to see the latest and greatest in technology year after year. I purchased my first home automation system after seeing the MIOS Vera showcased at CES in 2011, my touch faucet, and later, a myriad of wearables as CES progressed. At the Wireless Technology Forum, we love to showcase mobile devices including the latest smartphones, VR, AR, wearables, and tablets.

Here are my top picks from CES 2017.
Wearables are more than just Watches

I’ve disclosed previously that I wear a Garmin 235 watch. It tracks my

03

January

What’s Your Company New Year’s Resolution?

Make more money? | Close more deals? | Increase profits?

Whether I am advising early stage start-ups or mature companies on their marketing strategy and planning, I always start with easy questions. One of my first questions is always, “Who is your target market?”

Surprisingly, for many companies, this question is difficult to answer. I had one CEO speak around the question for about 3 minutes before admitting, “We’re open.” My response, “You could have led with that.”

Next, they show me their marketing materials, and I attempt to ‘guess’ what their company sells. At